Posts Tagged ‘Marketing’
Online Video Marketing – What You Need to Know
Online video marketing can be a low cost way to advertise your business or product. How many times have you heard that you only have one chance to make a first impression? There is some wisdom in old sayings because it is true. The average person’s attention span is growing shorter as we have more things that require our immediate attention.
So, if you want advertise your product you have an extremely short time to get someone’s attention. After that, you have to find a way to hold it once you have it. You may already have a great website with explosive graphics and well thought out text. But most people will only stay on a web-page for a few seconds before making a judgment and then moving on to their next idea.
With online video marketing, you have a better chance of getting a person to stay and watch your video, than to read an entire website. Most people know to do with tape, as there is not a lot of mystery there. But what if your product or business takes a little more information to get the point across?
With the old way of advertising, you would spend tons of money shooting a commercial and then have to pitch the idea to someone at a television network. Then you hope that you a slot that is not at 3 in the morning, when most people are asleep. Online video marketing takes the entire headache away in the area of commercial advertisement.
You Tube has become the number one venue for businesses and entrepreneurs to advertise their new ideas and products. For several hundred dollars and a few hours of editing, you can have an informative and attractive video.
You do not want to cut back on the quality of your video. By spending a little more on the video equipment you have a more professional looking video. If you can, record in high definition for a better image quality and an up-to-date look.
Do not stop at You Tube with your video. Add the video to your existing web page or even your Facebook page. There are free services that allow you to post your video once and they will distribute your video to several other different sites. Remember to use well thought out SEO tags, so that your video will come up in a search. Even though this is your video creation, keep humor at a minimum. What you think is funny, may be offensive to someone else.
Want to put your online video marketing on steroids in 48 hours or less? Get a Free 30-day trial of Traffic Geyser for a limited time. It’s the most powerful video marketing software on the planet! Click the blue text in this paragraph for more information.